If I can’t share a Curly Wurly then it’s not a revolution.

  • 15 Posts
Joined 1 year ago
Cake day: February 1st, 2023


  • Well it’s not really an either/or situation. The current Labor government’s plan is a combination of majority renewables with gas and hydrogen. They are also running coal at the moment but have no plans to renew those plants during the transition. They’ve signed on to emissions reductions of 75% by 2035.

    So you’ve got one plan which has some reduction targets (probably not steep enough) planned transition, costed and budgeted that doesn’t require more coal, and one plan which will pull funding from renewables, and requires more coal until some time as which they can get nuclear approved, built and commercialised.

  • Context is important here. The conversation here was about Australia’s nuclear capacity. A country where nuclear power is banned at both state and federal levels. Where the plan for it’s use is currently uncosted, the planned sites have been selected without environmental protection studies and several of which are supposed to be SMRs.

    Would you build a bleeding edge nuclear reactor without a legal framework to govern its construction or operation? Without a workforce trained in its functions? Without considering the environmental factors of its geography? Without considering the cost?

    Probably not. But that’s the current plan put forward by the reactionary right in Australia and this from a party who doesn’t believe in climate change, have no emissions targets, and whose whole plan is to continue to run and build coal power until whatever time they work out the details on nuclear.

  • Yeah it’s a good book. It’s a cycle that this issue surfaces every couple of years where someone does a study, finds that the numbers they’re given don’t match their own analysis and the ad tech platform does some PR to paper over the story.

    Most people selling ads are just like the real estate agents in The Big Short. The media people make their money via rebate from the platforms by guaranteeing a certain volume of spend so they have no incentive to be putting hard questions to the platforms and the client is reliant on seeing the data which is provided by the platform with no third parties able to provide any level of transparency.

    Money goes into Google, Amazon and Meta’s black boxes which spit out numbers. The agency people copy and paste the figures into a presentation and everyone congratulates each other for a job well done.

  • The cost of digital advertising cannot be justified by its effectiveness (or rather lack there of). We’ve collectively spent hundreds of billions of dollars creating the infrastructure for invasive hyper targeted ads that do not get better results than simple billboards and terrestrial TV ads even now. We’ve created a global economy of marketing, media, advertising and sales solely reliant on technofeudalist overlords who’ve provided very little actual improvement of anything.