I assume you mean in parts of the world where traditional investments arnt available to most people? The influences I know about personally did try to start businesses, but they knew nothing about starting a business and picked their business partners based on family relationship rather than business experience. Also, they chose one of the five “template” businesses that the government recommends at the small business seminars, and theres just not much market for homemade peanut butter or dish soap. Also, their church, family and spouse had ever increasing demands, and they need new clothes, a car and a new house to reflect their new status, and they took big loans for that. Then the algorithm shifted and their engagement and income collapsed without warning.