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Joined 2 years ago
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Cake day: May 7th, 2024

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  • The thing about marketing, and branding is, it’s less about selling the product immediately, and more about keeping the brand identity in peoples minds.

    There used to be a time in the 1960s when Howard Johnson was one of the most dominant brands of hotels in America. They existed at the height of family road trips. The boomers were anywhere between 5 years old and 20 years old. So mostly at an age when they’re kids/teens. So they became the brand of ice cream at the hotels for the kids, good nights rest for the parents. But they never evolved as the boomers grew up, and the family road trip died off. Today, the brand is totally dead. It’s the Ask Jeeves of hotel brands.

    But now look at Coke. Their ads don’t ever entice you to drink coke. They don’t really advertise the product. They advertise the brand. You see polar bears telling a short story, in 15 seconds. Followed by the coke logo. You don’t get “HEY EVERYBODY!!! DRINK COKE!!! IT’S DELICIOUS!!!”

    They don’t do that. They don’t advertise a product, they advertise firmiliarity with a brand so when you’re in a store, and see soft drinks, you recognize the coke logo. Eventually you start seeking it out. And now those ads are no longer about advertising. They’re about conditioning. And it works. When’s the last time you had Jerrys old time cola? Or RC Cola? Maybe pepsi. But there’s a reason “Is Pepsi ok?” Is the meme, and the answer is no.






  • Lost_My_Mind@lemmy.worldtoMemes@sopuli.xyzIt's about the *option*
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    7 hours ago

    Well, if you’re renting, you have no idea what the previous renters treated it like. Just remember, you’re sharing a planet with idiots. They might have just been punching the seatbelt holder for no reason. And then you, not having that information, are like “why’s the seatbelt holder broken?”






  • I watched a youtube video which talked about a 2015 study into piracy.

    The study was conducted by a collaboration of movie, music, television, and video game studios.

    Movie and television showed that the piracy rarely affected legit purchases. It did not help, but it did not harm.

    Music had a slight negative dip, where sales among piraters sometimes prevented sales.

    But video games is what was really special. They found those who pirate at least 1 game a year are up to 100x MORE likely to not only buy the game, but buy it in multiple forms. So maybe you bought GTA:V on release day on PS3.

    Then a few years later you bought it on PS4. Then later on PS5. I think it’s also on PC so throw that in too.

    Only a pirate would love a game that much. And is probably pirating because it keeps their physical copy unopened.


  • I just typed up a funny comedic reply. Then I read it back, and it came off wayyyyy too aggressive. It came off like I was just being an asshole for no reason. So I deleted it, and tried to workshop it. I wanted something that I could say mean spirited things, in a joking way, but it came off waaaaay more mean than it should have been.

    So instead, imagine I sent a reply, where I was mean, but you could tell I was joking about the fact that we can’t have nice things because we’re all plebs, and not the billionaire ruling class. And then we’d laugh while giving them the finger.

    Ok, all caught up? Cool. Back to work, dickhead!




  • I’m not defending this guy. I know nothing of him, nor his story. I haven’t even clicked the link, or seen the screenshot.

    All that being said, I can absolutely believe some service (in this case discord) would ban him without just cause or recoarse.

    Back in 2018 I got banned by twitter BEFORE musk bought it. A pro-wrestler posted a funny video of herself. I replied “Oh man, that killed me!”

    As in…that was very funny.

    Twitter bots mistook that for a threat of violence. Banned.

    In 2023 I was awarded on reddit as being in the top 1% of karma earners for 2022.

    Then, later in 2023, they offered me the chance to buy reddit stock before it went public. Well, I was dealing with cancer at the time, and had $0 income. So I couldn’t.

    Then after I declined they gave my account a strike for a comment I couldn’t figure out what was wrong. Like nothing about the comment even made sense what they were flagging.

    Then it did it again the next week, just as the reddit IPO went public.

    Then again a day later. Which banned my 10+ year old account. Someone on lemmy speculated that it was because I didn’t buy the IPO. Someone else speculated it’s because I used a VPN.

    Either way, reddit’s official stance is that I was harassing users. When I asked what part of any of my 3 messages was threatening, the reply I got didn’t even address my question. Instead it just said my comments were reviewed by a team of humans who deemed my comments to be harassment.

    To this day, I still don’t believe any human actually looked at my comments.




  • Oh man! The 2003 blackout was AWESOME!!! I’m from Cleveland, and I thought I caused it. Local time power went out at 3:45pm exactly. I know that because in those days I worked at a regional grocery store, and we used physical plastic time cards that you swipe, and then it beeps and you click the button that says “In” to clock in after it beeps.

    Well, I start my shift at 4pm, and I was allowed to clock in 15 minutes early, but not 16 minutes early.

    So at 3:44 I’m waiting. And waiting. And then 3:45. Swiiiipe! power dies

    What’d I do? Oh fuck…what did I do? It didn’t even beep. I swiped my card, and then everything went black…

    These were the days when your phone didn’t have a flashlight, but the nokia phones of those days were bright enough you could kinda use the screen itself as a source of light.

    So once I made my way out of the office, I realized the whole BUILDING had no power. Now I was less sure I caused it. I thought one breaker had somehow gotten tripped, but that would just be a small portion of the building.

    Then a coworker came running in, and said the whole block was out. So now I knew I had nothing to do with it. We turned on the radio, as we waited to figure out what to do. The music got interupted a half hour later saying the whole city was out. Within another hour we found out it was half the country.

    So we got sent home before it turned dark. And thats when the day got fun. We sat on the sidewalk with lanterns and candles at our apartment building. We then watched in pitch black as a single headlight came flying around the corner real fast. A motorcycle that was then followed by about 3 cop cars chasing him. We’re all drunk on the sidewalk, sitting on folding chairs. We see the motorcycle go flipping and there is no way for me to describe the weird light show we saw. It lasted forever, and also onlu about 2 seconds. We had no idea what it was.

    Turns out the motorcycle hit a curb at 70mph in the dark, went airborn and was flipping through the air, before crashing through the window of a house.

    It took police 90 minutes to find the rider. Because they thought he ran on foot. Turns out he hit the wall above the window, died on impact, and his body fell to the ground behind a bush.

    But we were all laughing not knowing he was dead. We were just imagining being inside that house, in candle light, before randomly a motorcycle crashes into your front window.

    We just thought he did a magic trick, and vanished. Suddenly cops were descending on our block, with ambulances, and for some reason a fire truck. So we took that as our cue to go inside and smoke weed, and have sex all night.

    Next day is when we found out what we saw. We didn’t know he had died. We eventually had figured out the light show was the motorcycle flipping end over end.